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What is Google Analytics?

Google Analytics is a digital marketing platform that tracks your website's user behavior and performance over time. The obvious pro is that it's free, but Google Analytics also provides a lot of value in helping you understand what works for your website. By taking advantage of Google Analytics, you can learn to better position your website as a money-maker for your business.
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Even though Google Analytics is free to set up, it's not easy for everyone to navigate. Unless you're a digital marketing guru, it can be hard to know how to use Google Analytics the right way.

We're the digital analytics experts that can help you.?
We'll help you figure out how to make your data work for your business. We cover the technical aspects, making sure your website data is collected properly. But most importantly, we spend time with you to identify the reports that can guide you on how to improve your website.

No matter what level of Google Analytics knowledge you have, we can help you get to the next level with refined implementation, customized reporting, and training.

Ensure you have accurate data.

If you're wondering if your data is accurate to make decisions, you've come to the right place. It's tough to rely on a resource that you don't completely understand, and it's just easier to ignore it all. But Google Analytics has value in helping you make decisions to better your online presence whether it's improving your website or your advertising. When Google Analytics is done correctly, you can rely on the data to make strategic marketing changes with confidence. Don't keep working blindfolded. We'll make sure your data is set up to be reliable and review the way your Google Analytics is implemented to track what's important for your business.

Learn how to use Google Analytics data for your business.

Google Analytics is great in providing a comprehensive amount of data about your website and marketing campaigns, as well as how they relate to your Key Performance Indicators aka goals. But how do you know where to start??Google Analytics training courses show you what each report does, but not how it pertains to your business.

Luckily, we're here to guide you through the Google Analytics maze. Based on your business goals, you'll learn about the reports you need to use and most importantly, why. The key is to show you which data sets are vital to your decision making and how to bring it altogether to create actionable insights.

Get the right answers to your questions.

Data can guide you in many different ways and that's why it's important to ask the right questions. In order to ask the right questions, you need to understand how your website works and how your target actions can be tracked. Then you'll be able to find the appropriate answers. We'll make sure you're starting off on the right foot, and show you the foundation on how digital analytics works. With a comprehensive knowledge of the analytics process, you're able to set up your data the right way, which will lead you to the right answers.

What We Can Do

Google Analytics
Implementation

We ensure accurate tracking to create an organized, easy data infrastructure for your Google Analytics reports. Debugging & validation included!

Google Analytics
Reporting &?Analysis

We mine your Google Analytics data to make sense of what it all means! We'll get you the marketing insights you've been waiting for!

Google Data Studio
Dashboards

Tired of pulling data all the time? We'll help you make beautiful, visualized and automated reports so you can review your data at a glance with Google's Data Studio!

Google Analytics
Enhanced Ecommerce

Got an online store? We'll get you up and running with enhanced ecommerce tracking, so you can have access to the full shopping experience.

Analytics
Goal &?Event Tracking

Did you know you can add more customization to your Google Analytics reports??We'll set up your account to make sure you have all the pieces that answer the big business questions.

Google Analytics
Training

Not sure where to start? We offer hands-on consulting to help you get set up with Google Analytics. Optimize your usage of Analytics today!

New clients can get a comprehensive Google Analytics Audit for your website for a flat rate of $300 (valued at more than $1,500). This audit will help you figure out what is and isn't working on your website, so you can develop and implement a strategy based on data instead of guesswork.

What the Google Analytics Audit includes:

Implementation Audit
Tracking Recommendations
Marketing Recommendations*
Previous 3 Months Analysis*

*only applicable if Google Analytics was installed prior

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Special Offer for New Clients

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“I?came to Elizabeth because I?had no idea what I?was doing with my Google Analytics setup. I?wanted to see all of my data in one place and follow where my conversions were coming from. She helped me set up my conversion goals and even made me a report that was much easier to update and view than my previous report.
-Lauren S.

Getting Started with
Google Analytics

Beginner's Guide to Google Analytics Series

Get in touch with Google Analytics experts, so you can learn track your website performance the right way.

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